Colorful and fun cult makeup brand Lime Crime recently debuted its newest palette, the Venus 3. It is actually the fourth in the brand’s popular Venus palette series, with two other 8-pan palettes and the Venus XL palette, which has 18 shadow shades.

This collection of 8 eye shadows includes more “girly” color selections. The pans, which fans have expressed tons of excitement for on social media, include a mix of matte, metallic, shimmer matte, glow, and iridescent shimmer shades. The colors in this palette include Beam (a shimmery lilac), Dreamy (a matte pinkish purple), Heavenly (rose gold shimmer), Rapture (very light pink shimmer), Ecstasy (matte deep purplish brown), Paradise (bright purple shimmer), Bliss (ballerina pink), and Beloved (mauve).

With the tagline “grunge gets pretty,” this palette takes Lime Crime’s signature colorful aesthetic and makes it more conventionally beautiful. The original Venus palette features browns and reds, while the Venus 2 contains unique colors like mustard yellow, terra cotta orange, and sky blue. The Venus XL has a wider range of shades, with pinks, plums, and neutrals designed to work on your eyes, cheeks, and face.

Since the release of the first Venus palette, fans have been obsessed. People love the strong color payoff these shadows have, even without using a primer. With such a wide variety of shades, these palettes work on any skin tone. Most of all, loyal customers of the brand love that Lime Crime products help them experiment with color and personal expression. Lime Crime encourages you to feel pretty in your skin no matter what you have, or don’t have on.

These highly-pigmented eye shadows not only bring a burst of color to your makeup bag, but are also amazing quality. Their buttery texture helps them go on smoothly and make the shadows super blendable. You can wear one shade alone or combine different colors from the palette to make a unique eye look! Each of the shadows is long-lasting and won’t fade throughout the day or fall out onto your cheeks. They are also vegan and cruelty-free, like all of the brand’s products.

Lime Crime released the Venus 3 palette on April 24 after teasing its release on their social media pages. In addition to the pretty shades of this palette, people are loving the beautiful packaging, which features a grungy reimagining of Boticelli’s “The Birth of Venus” painting on the front. The sturdy palette packaging also includes a mirror inside the lid so you can do your makeup on the go.

The Venus 3 can be found on Lime Crime’s website and at other cosmetics retailers for $38. If you love to experiment with pretty pink and purple shades, then this eye shadow palette is for you!

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Colorful and fun cult makeup brand Lime Crime recently debuted its newest palette, the Venus 3. It is actually the fourth in the brand's popular Venus palette series, with two other 8-pan palettes and the Venus XL palette, which has 18 shadow shades. This collection of 8 eye shadows includes...